1. Who We Are

This Privacy Policy applies to Amna Ghafeer Consulting Ltd., a company registered in Ireland, trading as TransformWithAmna ("we", "us", or "our"). We operate the website transformwithamna.com and provide executive and career coaching services.

If you have any questions about this policy or how we handle your personal data, you can contact us at:

Email: info@transformwithamna.com

Website: www.transformwithamna.com

Location: Dublin, Ireland

2. What Data We Collect

We may collect and process the following personal data about you:

Information you provide directly

Name and email address when you book a discovery call or contact us
Information shared during coaching sessions or consultations
Payment information (processed securely via third-party payment providers)
Any other information you choose to share with us

Information collected automatically

IP address and browser type when you visit our website
Pages visited and time spent on our website
Referring website or search terms used to find us
Cookie data (see Section 8 on Cookies below)

3. How We Use Your Data

We use your personal data for the following purposes:

To provide and deliver our coaching services to you
To communicate with you about bookings, sessions, and enquiries
To process payments for our services
To send you relevant updates or information about our services (where you have consented)
To improve our website and services
To comply with our legal and regulatory obligations

4. Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we process your personal data on the following legal bases:

Contract: Processing is necessary to provide the coaching services you have requested
Legitimate interests: To manage and improve our business, provided your rights are not overridden
Consent: Where you have given us explicit consent, such as for marketing communications
Legal obligation: Where we are required to process data to comply with Irish or EU law

5. How We Share Your Data

We do not sell, rent, or trade your personal data to third parties. We may share your data with:

Service providers who assist us in operating our website and delivering our services (e.g., booking platforms such as TidyCal, website hosting via Squarespace, payment processors)
Professional advisers such as accountants or solicitors where necessary
Regulatory authorities or law enforcement agencies where required by law

All third-party service providers are required to handle your data securely and in accordance with GDPR.

6. How Long We Keep Your Data

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. In general:

Client and session records are retained for 6 years following the end of our engagement, in line with Irish statutory requirements
Marketing data is retained until you withdraw your consent
Website analytics data is retained for up to 26 months

After the applicable retention period, your data will be securely deleted or anonymised.

7. Your Rights

Under GDPR, you have the following rights in relation to your personal data:

Right of access — you can request a copy of the data we hold about you
Right to rectification — you can ask us to correct inaccurate or incomplete data
Right to erasure — you can ask us to delete your data in certain circumstances
Right to restriction — you can ask us to limit how we use your data
Right to data portability — you can request your data in a machine-readable format
Right to object — you can object to our processing of your data in certain circumstances
Right to withdraw consent — where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, please contact us at info@transformwithamna.com. We will respond within 30 days. You also have the right to lodge a complaint with the Data Protection Commission (DPC) at www.dataprotection.ie.

8. Cookies

Our website uses cookies to improve your browsing experience and to understand how visitors use our site. Cookies are small text files stored on your device.

We use the following types of cookies:

Essential cookies — necessary for the website to function correctly
Analytics cookies — to understand how visitors interact with our site (e.g., Google Analytics)
Functional cookies — to remember your preferences

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

9. Data Security

We take the security of your personal data seriously and implement appropriate technical and organisational measures to protect it against unauthorised access, loss, or disclosure. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our website may contain links to third-party websites, including LinkedIn and Instagram. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal data.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:

Amna Ghafeer Consulting Ltd.

Trading as: TransformWithAmna

Email: info@transformwithamna.com

Website: www.transformwithamna.com

Location: Dublin, Ireland